Your dog's nose has 300 million olfactory receptors. Ours has 6 million.

What is a delicate and pleasant scent to us can be an intense sensory experience for them — sometimes pleasant, sometimes overwhelming. This is why choosing the right scent for your dog's products is not an aesthetic detail: it's a matter of respect for their nature.

At ShizenPet, we have developed three lines with distinct olfactory characteristics, each designed to meet different needs. This guide helps you choose the right one for your pet.

Why natural scents are different from synthetic ones

Before discussing the lines, an important premise.

You know that moment well.

You're out for a walk, your dog seems happy and calm — and then, in a second, he throws himself on the ground and starts rolling in something indefinable and terrible. Excrement, a dead fish, something even worse. And he does it with absolute satisfaction, as if he's doing the most obvious thing in the world.

Why?

The answer comes from far away. Very far away.

It's the wolves' fault (in the best sense)